How would you sequence launches when one product risks cannibalizing another?

Instruction: Walk through how you would frame the problem, compare the tradeoffs, and make a recommendation under ambiguity.

Context: Tests senior-level product judgment under ambiguity. Strong answers should frame the problem, compare options, and make a clear recommendation.

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I would compare the combined customer and business outcome across both products. I would separate genuinely new demand, customers migrating between products, changes in retention, and the cost of supporting each route. Revenue shifted from one line to another is not automatically new company revenue, and revenue alone does not establish a positive contribution after costs...

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