Calculate a mature meeting funnel without mixing cohorts
Instruction: Calculate all five requested rates, label each denominator, and give a concise performance update.
A fictional September cohort contains 400 distinct eligible prospects who received first outreach that month. By the agreed October 8 cutoff, it produced 40 two-way conversations, 20 booked meetings, 15 held meetings, and 9 AE-accepted meetings. Each prospect contributes at most one meeting. Five bookings ended as cancellations or no-shows, and every held meeting has an AE decision.
A separate October outreach cohort has six additional meetings booked; none has happened.
Calculate conversation rate, booking rate per conversation, held rate per booking, acceptance rate per held meeting, and accepted meetings per September prospect. Explain how you would report October.
Updated
Official answer available
Read the opening below, then unlock the full answer and practical guidance.
For September, 40 conversations out of 400 prospects is 10%. Twenty bookings out of 40 conversations is 50%; 15 held out of 20 booked is 75%; and nine accepted out of 15 held is 60%...
Related Questions
-
easy
-
easy
-
easy
-
easy
-
easy
-
easy