How would you use unsupervised learning to improve the customer experience on an e-commerce platform?
Instruction: Describe how unsupervised learning techniques can be leveraged to enhance user experience and engagement on an e-commerce site.
Context: This question evaluates the candidate's ability to apply machine learning techniques in a business context to drive tangible improvements.
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I would use unsupervised learning where I want to discover structure that the business has not explicitly labeled yet...